I am happy to see this news...
If
the skin whitening cream isn't as phenomenal as advertised or the hair oil not
producing a lush mop as promised, you may soon be able to claim compensation
not only from the advertisers, but from the celebrities endorsing the product.
The Central Consumer Protection Council (CCPC), under the chairmanship of minister K V Thomas, on Monday decided to set up a sub-committee to suggest strategies to deal with such advertisers. Among the concerns raised was peddling of products by celebrities.
"About 50% of the daylong conference was spent addressing ... the huge impact of misleading advertisements, particularly food items, hair oil and health products," said a CCPC member who attended the meeting in Kochi. "Even the celebrities must pay compensation in case there is a complaint," said Joseph Victor, a CCPC member.
The Central Consumer Protection Council (CCPC), under the chairmanship of minister K V Thomas, on Monday decided to set up a sub-committee to suggest strategies to deal with such advertisers. Among the concerns raised was peddling of products by celebrities.
"About 50% of the daylong conference was spent addressing ... the huge impact of misleading advertisements, particularly food items, hair oil and health products," said a CCPC member who attended the meeting in Kochi. "Even the celebrities must pay compensation in case there is a complaint," said Joseph Victor, a CCPC member.
Source: Times of India
